Communication : forgotten tool of national development
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Date
1967
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Publisher
International
Abstract
"Of all the technological changes which have been sweepíng through the tradi- tional societies of the underdeveloped world in the last decade - - changes in the production of energy, in the process of agriculture, in the nature of weaponry - - the most fundamental and pervasive in theír effects on human society have been changes in communicatíon. The dramatic upheavals in the economics, the politics, and the social structures of the new nations about wbich we read daily in our newspapers all have their origin in a radical alteration in the perceptions of the average man, in the two-thírds of mankind wbicb for centuries has been tra-ditional, as to the nature and extent of the world in which he Uves. These changes have been wrougbt by modern transportation and communication." - - Max F. Millikan, noted MIT economist and expert in international studies.
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Keywords
Comunicación para el desarrollo, Comunicación y desarrollo nacional, Herramientas de desarrollo, Políticas de comunicación